Conversion rate calculator
Find the conversion rate from visits and sales.
Result
Conversion rate calculator
Conversion rate
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Enter visits and sales to see the rate.
Estimate for planning only. This is not tax, legal, accounting or financial advice. Results depend on the figures you enter. Check all numbers, rates and rules with the official source or a qualified professional before relying on them.
How this works and common questions
About this tool
The rate is sales divided by visits, then shown as a percent. 10 sales from 250 visits is 4.00%. 1 sale from 800 visits is 0.13%.
How it works
Sales divided by visits, times 100. The result is rounded half up to two decimals. 10 divided by 250 is 4.00%. 1 divided by 800 is 0.125%, which rounds to 0.13%.
Rules
Visits must be 1 or more. Zero sales is a rate of 0.00%. This page does not store the numbers you type.
Questions
How is the rate rounded?
Half up to two decimals. 0.125% becomes 0.13%.
What if there are no visits?
Enter 1 or more. A rate cannot be divided by zero.
Can sales be higher than visits?
Yes. The rate can be over 100%, and the page says so.
Do I need an account?
No. The tools work without one. You only need to sign in to save your work.
Is what I type saved?
No. Nothing is saved unless you sign in and choose Save. Otherwise it stays on the page.
Do you show ads or sell my information?
No. We show no ads and we do not sell your information.
Is this tax or legal advice?
No. Results are estimates for planning. Check rates and rules with the official source or a qualified professional.
Sign in to save this. Your entries stay on screen.
Estimate for planning only. This is not tax, legal, accounting or financial advice. Results depend on the figures you enter. Check all numbers, rates and rules with the official source or a qualified professional before relying on them.